Internet Marketing Weekly Roundup » Viral marketing

What is a Viral Loop?

IMWR — Sat, 23 May 2009 22:05:31 +0000

You could read the Fast Company article on viral loops, but that probably won’t really help you understand how to use one to add, say, 5,000 buyers to your list in 3 months. You’ll probably be better off joining Justin Blake’s new, free Subscriber Virus membership site and see how he’s actually doing it.

This one intrigued me because of how Justin is working the signup process. But I don’t want to spill the details—I’ll just let him tell you about it.

“No Hassle” Rebranding

IMWR — Sat, 29 Nov 2008 08:12:26 +0000

Using a rebrander to allow affiliates to insert their links into your e-book can be a painful process. Your affiliate has to download your PDF and a branding application, then run the program, fill in all the blanks, and generate a new PDF. And the branding application is Windows-only, leaving your Mac-using affiliates out in the cold.

However, Ultimate Rebrander eliminates all of the hassle of a branding application. You set up a web page for your affiliates to fill out a form, then Ultimate Rebrander creates a new PDF on-the-fly. Follow this link, then scroll down the page for the free Ultimate Rebrander.

Viral Marketing Genius

IMWR — Sat, 01 Nov 2008 23:56:20 +0000

The book you are about to download is one of the best books on marketing you can read and the way the author distributes it is very smart marketing, too. (Look for the ‘Preview’ link.)

Seth Godin, the father of permission marketing, shows you in Unleashing the Ideavirus how to make your ideas — your products, reports, etc. — infectious. The book provides examples of successful ideavirus marketing, then develops a recipe for concocting your own ideaviruses.